I think it’s a mistake to say social media is ubiquitous. Facebook with 500 million users, can almost stake a claim to being ubiquitous, but not social media. Can we say Facebook is the internet and the internet is Facebook? Not yet but we’re getting closer.
To Gen Y, Facebook is the Internet. Gen Y doesn’t use regular e-mail except to set up their Facebook accounts. From there on out, they use Facebook mail.¬† As the social web continues to evolve, news websites still thrive and exist but more and more people just check their friends’ wall feeds for their news. Facebook as a social network isn’t the only game in town, but the competitors, just aren’t ubiquitous enough to even be mentioned in the same breath, though they may have the same functionality.
What does this mean for future generations? It means the web as we knew it, as a means for information gathering from news sites and sources, will be supplanted by the social web-where our news and our information come from our peer networks.